Just one year after its Zagat acquisition, Google has made a move on another trusted lifestyle brand. John Wiley & Sons Inc., the current owner of the Frommer's network of travel sites and guide books, confirmed the Mountain View acquisition, with a closing expected shortly. According to The Wall Street Journal, Google hasn't made a call concerning Frommer's printed guidebooks, which don't necessarily fall in line with the company's otherwise online-only model.
2DayBlog.com , WSJ: Google set to acquire Frommer's from Wiley, add trusted travel reviews, WSJ: Google set to acquire Frommer's from Wiley, add trusted travel reviews
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