Proust website: Storybook page. According to Jeffrey Cole, in his presentation at Ad:Tech 2011 (minutes 41 to 45 of the video), "Social Networking is the real deal", however, teenagers will not hang on Facebook for too long any more (until all their parents show up there, making it "uncool"-), the heaviest users of Facebook are in fact the people in their sixties and their seventies and even if Facebook might grow to one billion, ultimately, the social networking experience will be fragmented in smaller communities.
Ubergizmo
See also:
newtech, Proust: Share Privately Your Memorable Stories with Friends and Family
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